My biggest problem with leadpages and instapage is they are super expensive. For someone starting to start out on a shoestring budget, lots of times those aren’t great options. I personally tried LeadSanity.com and it works great for me. They certainly aren’t as feature-rich as the other guys, but they have a free version and their paid accounts are cheap as hell. Just my two cents.
LeadPages is one of the top pieces of software – as a service no less – for designing and testing landing pages today. It has a lot of great templates utilizing modern designs with fast code. It has great email capture forms for opt-ins that hook right into your existing mailing list management software. They have extremely easy split testing as well, taking all of the guesswork out of testing changes. One of their most popular features is the LeadBox, a two-step email opt-in that has been repeatedly tested to improve signups. You can implement all of this yourself, of course, but paying a developer is often more expensive than paying the LeadPages monthly fee.
A high-quality landing page could mean the difference between operating in profit or loss for your business or company which is why it’s so important to have one for your new business or website. Landing pages are the first step in gaining access to vital customer information that could possibly help you optimize your marketing campaigns and material in order to get the best results for your money.
Like LeadPages, but focused more on templates and modular drag-and-drop building than the additional features. You can implement a welcome gate, you can use two-step opt-ins or three-step signups, and you have an image editor build into the system. On top of all of that, it has a bunch of bundled in analytics, giving you more data than most of the other programs on this list. They also have a 60-day money back guarantee, which is twice as long as most of the rest. They also have an unlimited annual license for $200.
Like LeadPages, but with a heavy emphasis on the full sales funnel, not just the landing page. You can design opt-in forms and funnels. You can create a full sales funnel. You can set up webinars and a webinar-based funnel. You can even create member sites and product launches that require an exclusive membership fee or members-only access. It’s a short process to go from registering for the service to hosting your page, too.
Digital marketing can be very exciting to work with minus the tools that needed to be worked on a daily basis. Implementing your marketing campaigns in different sets of tools can be very cumbersome. Thankfully, Instapage’s standalone integration page allows the users to locate and manage all the standard integrations in a page. Tools like Mailchimp, WordPress, ActiveCampaign, GoToWebinar, are some of the important ones that Instapage supports.
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